A Tale of Three Banks / Jen Y Comes to Town
CFC Technology provides technology solutions for small and mid-sized financial institutions. Brass Tacks has partnered with CFC on several initiatives.
CFC has a bold brand as the rebel with a good cause in the traditional banking industry. When they wanted to create an illustrated picture book that would convey important messaging about the changing nature of their industry, they turned to Brass Tacks Publishing to transform their idea into a reality.
Our first step was to meet with CFC leadership to fully understand the concept and the message. We then submitted several plot ideas, created a storyboard and wrote a rhyming script. We continued to work closely with CFC to design characters. Finally, we illustrated and formatted this 24-page, full-color picture book.
A Tale of Three Banks follows the adventures of Tek the robot as he explains the benefits of technology to three bankers.
CFC Technology was so happy with A Tale of Three Banks that they asked us to create a sequel the following year. Jen Y Comes to Town introduces a clever young business owner who is seeking a bank that meets the needs of a new generation.Design, Formatting, Publishing, Writing